SEO for Automotive

Did you know that 70% of people who are looking to buy a new car turn to search engines first? With digital ad spending in the automotive industry being on the rise, it’s highly advisable for you to hop on this train, as well – otherwise, your competitors will beat you to the punch.

Green Web Marketing started as a local Sydney SEO company and, owing to its team of hard-working professionals, it managed to become one of the most reputable digital marketing agencies worldwide. Over the years, we have expanded our spectre of services and today we provide top-level automotive SEO services to clients in Australia, Europe and the U.S.

From website optimisation to streamlining your online presence, automotive search engine optimisation will ensure that your business is accessible, virtually legitimized, and credible, thereby drawing in your prospective buyers with ease. In order to accomplish this outcome, your website must be optimised and ranked for relevant keyword phrases. Additionally, your social media channel must display the best aspects of your business and these elements need to be backed up by positive reviews both on social media and your Google My Business local maps listing.

Get in touch with us, to begin, with the right automotive SEO strategy that lets you win more customers in no time. 

 

Why Automotive Industry Needs SEO?

We understand not all buyers are alike. There are those who are on the hunt for a particular model, others who want to purchase from a local dealership, and some who are looking for a specific type of service. One thing they all have in common is the first step in the buying process – an internet search. Therefore, Green Web Marketing professionals provide car dealer SEO services to make sure prospective customers find your website. With 60% of all search engine clicks going to the first three results, it is evident you want your website to find its place high in the SERPs.

Search engine optimisation for the automotive industry is mainly designed to improve the possibility that your automotive website will be found by customers who are looking for a new or used car online by targeting the keywords. Automotive SEO can help automotive retailers, dealers, and rental firms to enhance their search engine rankings and Google rankings.

Different search engines have different guidelines for ranking automotive websites. With the help of our automotive SEO services, car dealers can increase the likelihood of their dealership ranking in SERPs. This will help improve your automotive website ranking, resulting in more traffic and better sales and conversions.

 

Boosts Traffic and Leads

When we’re dealing with ambiguous keywords like “used car parts” or “cars with safety rating”, a lot of competition can be expected, making it trickier to stand out in the SERPs. SEO for automotive platforms gets specific and draws in targeted traffic and increases the odds of conversion. A person looking for the search term “car” might be browsing, but someone searching “Toyota Camry 2021” is probably looking to make the purchase and now, thanks to automotive SEO, they know where to go. SEO strategies ensure your business matches with highly specific keywords, which have lesser competition and are, therefore, much easier to rank high for, which translates into more traffic.

Increases Brand Awareness

The reputation that a high ranking on SERPs can give your business is important not just for sales, but to build a long-term relationship with your buyers. Search engines want to point users in the right direction, and if they find what they’re looking for, they’ll want to return. The higher the traffic is to your site, the higher the endorsement from the search engine results and soon, your brand is drawing in customers and establishing brand awareness like a well-oiled machine. Your site ranking high is a sign that your business has earned its clout and that kind of brand awareness cannot just be bought.

 

SEO for Car Dealers by GWM

Website’s Infrastructure

Being a part of the automotive industry, one should know that their business site’s code and structure play a significant part in executing SEO strategies. The easier your automotive website’s code is, the easier it is for various search engines to find relevant content. At GWM, we ensure your website is fully optimised so you can get better results.

Competitive Analysis

The team at GWM analyzes your automotive website’s code and structure, content quality and reviews, keyword rankings, offsite ranking factors, and many more. Our critical analysis as an important part of our automotive SEO services is the best way to develop a foundation for other SEO strategies.

Local SEO

The local market is filled with potential leads. We are always ready to take benefit of local SEO opportunities. Our automotive SEO includes finding and using online directory citations that exist. We make sure your automotive website appears in local online listings like Yelp, GMB, Facebook, and more.

Website Content

Are you familiar with SEO-optimised content? The team at GWM will be producing SEO-optimised content as a part of automotive SEO services that help bring more traffic to your website. We provide you with plagiarism-free, SEO-optimised content, like infographics, landing pages, press releases, blog posts, etc.

 

Let’s Talk about SEO for Automotive Industry

With SEO for Automotive Industry, your automotive business can earn exposure in this continuously evolving and competitive market to win more sales or conversions. Also, you can keep a track of social media, company reviews, and other marketing efforts, while improving traffic and conversion rates. Since Google holds and gives emphasis on reviews, your online brand reputation is crucial these days. We have an expert team who collaborates with your firm to help your business succeed and push your company to the next level through SEO services.

The Green Web Marketing team will be your go-to team when you are looking to gain a competitive edge. Our specially designed automotive SEO strategy will drive traffic to your website and ultimately help you convert leads into sales and enjoy higher revenue. Contact us today to get a free quote!